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The i+m Team

At i+m, we work with heart, dedication, and joy. Together, weโ€™re on a mission to make the world a bit more beautiful. As a small, motivated team with diverse talents, weโ€™re always happy to answer your questions โ€” whether itโ€™s about ingredients, orders, collaborations, retailers, press inquiries, or background information about i+m. Just one message is all it takes!


Gordana Hegewald i+m Naturkosmetik Berlin

Gordana Hegewald

Sales & Field Sales Management | Key Account Management

Energetic yet wonderfully laid-back, she has been cracking even the toughest sales challenges for i+m for years. A little positive pressure and a touch of chaos are when she really hits her stride. A passionate tango dancer, she loves giving pre-loved clothes a second life โ€“ and shares her home with a dog and a rescue cat. Animals have always had a special place in her heart.

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Max Piehler i+m NATURKOSMETIK BERLIN

Maximilian Piehler

Sales | International Key Account Management

Max has a real passion for networking, bringing fresh ideas to the table and building strong partnerships. Open-minded and curious, he is always keen to explore new opportunities and find ways to grow together. With plenty of energy and enthusiasm, he keeps his eyes firmly on whatโ€™s next. Outside of work, youโ€™ll find him on his gravel bike, at a great gig or embracing the vegan way of life.

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Marlene Ortwerth i+m NATURKOSMETIK BERLIN

Marlene Ortwerth

Production | Manufacturing Planning | Procurement

With her sunny personality and impressively productive approach, she is a brilliant addition to our production planning team. At i+m, she is always on the lookout for new formulations and ingredients โ€“ preferably fair and organic, of course. Outside of work, she does her bit for the environment by consuming consciously and keeping waste to a minimum.

Daniel Vogel i+m NATURKOSMETIK BERLIN

Daniel Vogel

Production | Manufacturing Planning | Procurement

A natural organiser, Daniel brings structure, calm and a healthy dose of humour to every production planning challenge. He loves tracking down new suppliers for i+m and has a knack for keeping a cool head along the way. His stamina comes in handy outside work, too, especially when it comes to sport. A vegan with an eye for beautiful design and a love of home cooking, Daniel likes to keep things sustainable โ€“ right down to what ends up in his shopping bag.

 I+m Naturkosmetik Berlin - Team - Verena

Verena Zydek

Managing Director

With infectious enthusiasm and a keen instinct, Verena doesnโ€™t just hunt down the perfect scents for i+m products โ€“ she somehow finds time for just about everything else, too. From fresh ideas and tricky problems to the perfect restaurant recommendation, she usually knows just what to do. She keeps projects on track, decisions moving and the team together, always with plenty of energy to spare. But thereโ€™s one thing this animal-loving novice surfer draws the line at: genetic engineering.

 I+m Naturkosmetik Berlin - Team - Jรถrg

Jรถrg von Kruse

Managing Director | Product & Brand Development

Patiently holding the final say โ€“ and always good for a spontaneous idea โ€“ Jรถrg passionately shapes the i+m brand, its products and its vision for the future. With a keen eye for aesthetics, he is a firm believer in transforming our economy for a more sustainable future. To help make that happen (sooner rather than later), he also serves on the board of BNW, the German Sustainable Economy Association. When heโ€™s not busy changing the world, youโ€™ll find him doing yoga, meditating or playing a round of golf.

 I+m Naturkosmetik Berlin - Team - Cosima

Cosima Scheibner

Marketing | Product and Range Management

A true natural skincare expert, Cosima has a keen eye for the latest beauty trends and knows exactly what could be a perfect fit for i+m. Careful and methodical, she loves diving into ingredients and finding just the right ones for new creations. Come Christmas time, Cosima turns into a maker of homemade bath treats. Sheโ€™s also been singing in choirs since childhood and has a big heart for plant-based food โ€“ because animals are friends, not food!

Marine Drouan

 I+m Naturkosmetik Berlin - Team - Marine

Graphic Design | Art Direction

When it comes to visual content, Marine has it covered. With a keen eye for design, she makes sure i+m looks its best across everything from digital and print to labels and exhibition displays. This optimistic French creative works at an impressive pace without ever compromising on quality. A musician through and through, Marine also cares deeply about environmental issues and feels most at home close to nature.

Anna-Sophia Bauer i+m NATURKOSMETIK BERLIN

Anna-Sophia Bauer

Marketing | Brand Visuals & Social Media Content

Whether itโ€™s graphics, photography or video, Anna has design at heart and is always on the lookout for fresh, informative content for social media โ€“ both behind and in front of the camera. From first idea to finished piece, she loves creating things from scratch, online and offline. A warm-hearted feminist with a great sense of humour, Anna sings about what she sees and the people she loves whenever she gets the chance. Living by the motto โ€œFries before livesโ€, she can never get enough coriander and will happily drop everything for a little greenery.

Sonja Kรถllinger i+m NATURKOSMETIK BERLIN

Sonja Kรถllinger

Marketing | Digital Strategy & Brand Development

Organised and always keeping an eye on the bigger picture, Sonja thinks in campaigns. As the strategic link between brand and online, she has a keen sense of what to say โ€“ and when to say it. Thoughtful and meticulous, she turns ideas into well-laid plans while staying wonderfully warm, even when everything seems to demand her attention at once. At home, a former stray cat is part of the family. And when Sonja gets a quiet moment to herself, thereโ€™s nothing she enjoys more than getting lost in a good book.

Juliane John i+m NATURKOSMETIK BERLIN

Juliane John

Marketing | Brand Communication & Digital Content

Full of drive, Juliane knows how to give campaigns a proper boost. Sheโ€™s fallen for i+m in her own cheerfully laid-back way โ€“ from brand messaging and newsletters to looking after the online shop. With a soft spot for delicate verbs, bold nouns and sparkling adjectives, sheโ€™s never happier than when playing with words and dreaming up charming turns of phrase. A design lover at heart, Juliane has a particular fondness for beautifully made, sustainable finds โ€“ preferably discovered while rummaging around a flea market.

IT Administration

Peter Springborn

Peter knows exactly which buttons to press to keep i+mโ€™s IT systems running safely and smoothly โ€“ and your data in safe hands. As our go-to person for all things tech, he looks after cybersecurity and makes sure data protection requirements are properly implemented. Even in his spare time, Peter likes to keep an eye on the latest IT trends, especially artificial intelligence โ€“ which, in his opinion, isnโ€™t always quite as intelligent as it seems.

FAIR Editions

FAIR Editions

By purchasing an i+m FAIR Edition โ€“ specially designed versions of our products โ€“ you can directly support a project in the eco-fair or social sector. We donate either the full sales proceeds or a contribution of โ‚ฌ1-2 from each sale to organisations such as PETA, Tierheim Berlin, our school project in Zambia, or the youth network Lambda BB.

Zambia School Project

Zambia School Project

Our solidarity extends to all people, everywhere, in every possible way. We offer support where it’s needed most. In 2014, i+m envisioned building the first women’s shelter in Zambia โ€“ and we made it happen! Since then, the shelter has grown to include a school with 400 children and an orphanage, continuing its success story as TWIKATANE e.V.

Economy for the Common Good

Economy for the Common Good

For us, prioritizing the common good and sustainability has always taken precedence over profit. We are now advancing this commitment alongside over 1,000 other companies through the Economy for the Common Good (ECG) model. Weโ€™ve created an independently audited common good balance sheet that considers not just economic factors, but also ecology, social justice, transparency, and democratic participation.

25% Donation

25% Donation

Get rich or try sharing! For us at i+m, profit isnโ€™t the goal; itโ€™s about being a living, breathing entity that thrives by giving back. Thatโ€™s why we share the companyโ€™s profits with our team, deliberately steer clear of tax loopholes, and donate 25% of our earnings to eco-social projects that make the world a better place. Letโ€™s change the world with beauty!

Fair Trade Practices

Fair Trade Practices

Our heart beats for fairness, which is why we source our raw materials from fair-trade initiatives worldwide whenever possible. Whether itโ€™s Fair Trade certified argan oil from Morocco, avocado oil from Kenya, almond oil from Pakistan, or cocoa butter from Peru, our long-standing partnerships guarantee fair trade, fair wages, and humane working conditions that are regularly inspected.