Change The World With Beauty!
Certified natural cosmetics from Berlin
Beautifully natural and truly sustainable. We’ve carefully crafted the perfect care for every skin and hair type. Our products are made with fair-trade, organic-quality raw materials and active ingredients, and our entire range is 100% vegan.
Fair
We donate 25% of our profits
Organic
Organic trailblazers since 1978
Vegan
Naturally cruelty-free
“The vision of a sustainable economy that safeguards our environment and life’s natural foundations can only be achieved by transforming the way we conduct business. We must move beyond egoism and competition, embracing fair cooperation that prioritises the well-being of all people.”
About i+m
Jörg von Kruse (Owner and Managing Director of i+m)
Fair
Good intentions mean nothing without action. From our FAIR editions supporting worthy causes and regular fundraising campaigns in our online shop to our Zambia project, TWIKATANE e.V., and our commitment to using fairly traded raw materials, our heart beats with fairness in everything we do.
Organic
We embraced “organic” long before it became a buzzword. As true pioneers in the organic movement, we’ve always prioritised raw materials from organic farming, minimised resource consumption, and ensured our products are optimally recyclable. It’s just who we are.
Vegan
No living being should ever be harmed by our cosmetics. That’s why our entire range is completely free from animal ingredients and animal testing. It’s a commitment reflected in the Vegan Society and Leaping Bunny seals on our products.
Brave
Boldness defines us. We’re pioneers, unafraid to try new things and go against the grain. For us, advancing new ideas in natural cosmetics and sustainability matters more than profit and sales.
Our Care Series
Mix & Match
Well matched!
Skin isn't static. And your routine shouldn't be either. Mix & Match rounds off every i+m skincare line with an individual component. The result is a routine perfectly tailored to your personal skin needs – flexible and as unique as the skin it's made for.
Blemished & Combination Skin
Staying clear, day after day
No fighting, no pressure. Our vegan facial care for blemish-prone & combination skin combines balanced plant extracts and organic active ingredients for a clear, refined complexion. For skin that's allowed to feel good – a little more, every single day.
Normal Skin
The new Normal
Low-maintenance, normal skin doesn't need miracles, just hydrating care. Combined with high-quality ingredients, this vegan facial care helps support the skin's moisture balance – light, uncomplicated, for a smooth complexion.
Clean Beauty
So Pure, Precious & Clean
A radiant complexion, thanks to low-irritant, on-trend active ingredients: the Clean Beauty range leads by example, focusing on minimalist formulas with carefully selected ingredients. Vegan, fragrance-free, allergen-free – caring for every skin type, sustainably beautiful.
Demanding Skin
Radiant and resilient
Nourishing facial care helps demanding skin build resilience against premature, environmentally-induced ageing. Our high-quality formulas help regenerate and strengthen the skin, supporting its natural repair function. For smooth suppleness and a firmer-looking complexion.
Dry Skin
Dry skin deserves more
Extra-rich vegan regeneration care made from fair trade oils and valuable active ingredients – specially designed for dry and very dry skin. The complexion appears smooth and firm, full of radiance and energy. For skin that's finally getting what it's been longing for.
Freistil Sensitiv
Free and easy
Sensitive skin can relax: Freistil Sensitiv soothes dry, delicate areas with extra-mild moisturising care and calming organic oils. Free from essential oils – for a naturally relaxed complexion that feels endlessly comfortable.
Exclusive
Uniquely Beautiful!
Uniquely Beautiful!
We have specifically created and reserved a select number of i+m products solely for our online shop customers. No matter how hard you look, you will not find them in the high street. They are available exclusively in the i+m online shop.
Sun Protect
Sunbelievably safe!
Our Sun Protect sun care offers reliable, natural UV protection with SPF 30 and 50 – whether as a sun spray, tinted facial sunscreen or classic body lotion. Purely mineral, no white cast, and suitable for all skin types, including sensitive skin.
FAIR Edition
So good, so fair.
Our heart beats fair. That's why every i+m FAIR Edition supports charitable projects in the social sector, culture, and animal and environmental protection with a donation. Every shower gel smells like a pretty good idea and, along the way, achieves something meaningful too. Because doing good deserves care.
Zambia Edition
Caring for Good Causes
Every purchase of Sensual Shower Gel or Rich Body Cream from the i+m Zambia Edition donates €2 to the TWIKATANE school and women’s shelter project in Zambia, co-founded by i+m. This project provides protection for women from domestic violence and educational opportunities for children who cannot afford to attend school.
Special Care
Special care at its best.
Every skin deserves a special care treat now and then. For these moments, there's i+m special care based on plant power – masks, serums and exfoliators with premium care and carefully selected active ingredients. Used regularly, it's regularly good. Skin knows how to appreciate that.
Berlin
Berlin, we love you!
We come from Berlin, and we've picked up a few things from the city: diversity, contrasts, and the ability for quite different things to fit together surprisingly well. That's why our Berlin body care range brings together regional classics and international active ingredients.
WE REDUCE!
All you need is less.
Wonderfully minimal: i+m WE REDUCE! focuses on minimalism over abundance – waterless, plastic-free, reduced to the max. For anyone who loves things practical and eco-friendly, this is vegan natural cosmetics with less packaging, less water, and just as much care. All you need is less.
Wild Life for Men*
Made for every face
Hydrating formulas, invigorating active ingredients and a fresh, tangy scent: the versatile Wild Life for Men* facial care is effortless to use and feels pleasantly light on the skin. For anyone looking for replenishing, moisture-rich care.
Madame Inge
Oh, Là, Là, Madame!
We dedicate this luxurious body care series to i+m founder Inge Stamm, celebrating her natural beauty. As a pioneer in organic, vegan, and natural cosmetics, as well as a champion of women’s empowerment, she more than deserves this tribute.
Full Bloom
Blossom and Unwind!
With the floral Full Bloom series, your daily body care routine becomes a pure pampering experience. Enveloped in a soft blossom scent, it offers moments of invigorating lightness.
Hands & More
A little something back
Our Hands & More range cares for hands, feet and nails with gentle cleansing and nourishing care for every day. Fast-absorbing formulas and lasting hydration give hardworking skin the care it deserves – day after day, step by step.
Hair Care
Love is in the hair
Every hair type benefits from regular care and our Hair Care range has the perfect routine for every need. Whether your hair is dry, damaged or prone to excess oil, these carefully balanced formulas cleanse, nourish and help restore harmony to both hair and scalp – for naturally beautiful, healthy-looking, shiny hair.
Deodorants
Your new favourite scent
Mild and fruity. Powdery and floral. Sporty and fresh. Our deodorants refresh with natural fragrances and provide effective, long-lasting instant protection. Their antibacterial formula reliably delivers instant freshness – whether rolled, sprayed or creamed.
Midnight Miracle
Beauty while you sleep
Night care inspired by nature: Midnight Miracle gently supports overnight skin regeneration with innovative active ingredients such as plant stem cells, natural retinal and beta-glucan. Soothing, regenerating and cell-renewing, for a well-rested complexion come morning.
i+m Retail Partners
FAIR Editions
By purchasing an i+m FAIR Edition – specially designed versions of our products – you can directly support a project in the eco-fair or social sector. We donate either the full sales proceeds or a contribution of €1-2 from each sale to organisations such as PETA, Tierheim Berlin, our school project in Zambia, or the youth network Lambda BB.
Zambia School Project
Our solidarity extends to all people, everywhere, in every possible way. We offer support where it’s needed most. In 2014, i+m envisioned building the first women’s shelter in Zambia – and we made it happen! Since then, the shelter has grown to include a school with 400 children and an orphanage, continuing its success story as TWIKATANE e.V.
Economy for the Common Good
For us, prioritizing the common good and sustainability has always taken precedence over profit. We are now advancing this commitment alongside over 1,000 other companies through the Economy for the Common Good (ECG) model. We’ve created an independently audited common good balance sheet that considers not just economic factors, but also ecology, social justice, transparency, and democratic participation.
25% Donation
Get rich or try sharing! For us at i+m, profit isn’t the goal; it’s about being a living, breathing entity that thrives by giving back. That’s why we share the company’s profits with our team, deliberately steer clear of tax loopholes, and donate 25% of our earnings to eco-social projects that make the world a better place. Let’s change the world with beauty!
Fair Trade Practices
Our heart beats for fairness, which is why we source our raw materials from fair-trade initiatives worldwide whenever possible. Whether it’s Fair Trade certified argan oil from Morocco, avocado oil from Kenya, almond oil from Pakistan, or cocoa butter from Peru, our long-standing partnerships guarantee fair trade, fair wages, and humane working conditions that are regularly inspected.
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@iplusmberlin
